CircleUp Alum The Orange Chef Co. Featured by eBay

By: CircleUp CircleUp Alum, The Orange Chef Co, was selected by eBay for its Entrepreneur at Ebay series. Founder, Santiago Merea, shared his story of following his passion, starting a family, and growing a new business. All at the same time.

Meet Urbio: How a Product for Garden-Loving Designers Turned into a Flexible Storage System for Everyone

By: CircleUp A design company first, Urbio’s original, signature product was designed to be a vertical, indoor gardening system. Created by designers, for designers, living in small, urban spaces, the system launched as a Kickstarter campaign in 2011. Within 5 weeks backers committed $77,000—more than 400% of Urbio’s original goal. Here’s where things got interesting. ...

Presentation | The Top 4 Legal Issues for Food Startups

Livestream February 4th: 11:00 – 11:45 AM PT Overview Michele Simon and Lauren Handel of Foscolo & Handel PLLC will cover the top four legal issues for startup food businesses. Unlawful or risky marketing claims Marketing opportunities, such as key product certifications Managing product liability risks Unique regulatory compliance and liability concerns for innovative foods This ...

Zero to One: The Story of Joia All Natural Soda

 By: Jonathan Sandlund Zero to One is a series that explores the origin stories of entrepreneurs fundraising on CircleUp. Who are they? What inspired them? And what challenges did they face going from idea, to product, to market? From Zero to One. I’m joined this week by the founder and CEO of Joia All Natural Soda, ...

Looking to avoid startup headaches? The importance of peer networks.

 By: Diana Mercer Each year at Natural Products Expos East and West, New Hope Natural Media hosts more than 3,000 exhibiting brands who are attempting to chart a course toward success. Some are enthusiastic foodies, or avid supporters of organics, sustainability mavens, or have been recently diagnosed with celiac disease. All of the brands in the New Hope ...

Is your brand ready for a part-time CFO?

 By: Shawn Jensen This editorial comes to us from Shawn Jensen, Partner at Moss Adams LLP. Shawn has been in public accounting since 1999, serving agricultural companies, food processors, wineries and vineyards, and manufacturers. His experience includes responsibility for all phases of audit and review engagement execution, assisting clients with technical accounting issues and the implementation ...

Getting Smart on Club: A Playbook for Young Brands

 By: Jeremy Smith Each week we share insights from product and retail experts. This guest editorial comes to us from Jeremy Smith, COO and Co-Founder of Level One Marketing, a sales and marketing group focused on club representation and branding. Jeremy has personally helped brands like Chobani Greek Yogurt, EVOL Foods, GoRaw, Bob’s Red Mill and 5-Hour Energy enter Club. On first glance, club retailers ...