CircleUp Blog: Articles, Reports, and Resources for Consumer Brands

Expo West 2022 Recap | CircleUp Credit Advisors

Written by CircleUp | March.21.2022

This year’s Expo West was nothing short of amazing. After three years away from the showroom floor, 2022 exhibitors showed up in full force to present their incredible organic products.  

Our CircleUp credit and equity teams thoroughly enjoyed seeing so many new and familiar faces and getting to know new brands. After speaking with over 300 startups, we have no doubt that many of you are walking away with exciting to-dos for the months ahead. 

But in CPG, big opportunities can come with a cash crunch. Do any of these scenarios feel familiar? 

  1. After speaking to a retailer at the show, you need to start building inventory to fill large POs.
  2. A new product launch received good traction, and now you’re ready to scale.
  3. Investors are interested in supporting your brand, but you aren’t sure if now is the right time. 

If you’re facing any of these issues, it may be a good time to implement a credit line, and CircleUp Credit Advisors can help!

Our underwriters will work with your team to secure the best funding structure to meet your needs. We’ve already helped hundreds of companies like Kitu Life and Kettle & Fire do just that.  And for a limited time, we will rebate new borrowers 1% of the maximum amount at origination if the loan is active for at least one year.

If you’re ready to access non-dilutive, scalable credit, reach out to us today!

 

 

Important Disclosure:  All lending related activity is offered through CircleUp Credit Advisors LLC (“CircleUp”), a wholly owned subsidiary of CircleUp Network Inc. Loans are made pursuant to California Finance Lenders Law (License No. 60DBO-69106).  Any credit fund vehicle(s) or credit fund related activities referenced are separately managed private fund(s) managed by CircleUp Credit Fund Advisors, LLC, a wholly owned subsidiary of CircleUp Network Inc.  This offer is valid only for first-time CircleUp credit customers and only one offer from CircleUp can be redeemed per loan.