Get an edge on your corporate development and M&A strategy with a CPG intelligence platform
Helio sources, evaluates, and diligences more upstart brands than what you’ll find through your current methods. Leveraging online and offline data from 200+ sources, the platform is a cohesive, omni-channel solution built from the ground up for the CPG industry and has a proven track-record of identifying brands with the potential for breakout success.
How Helio Helps You Meet Your Goals:
The platform tracks 2.5M brands and connects data to those brands from 200+ different sources, including POS sales data, distribution data, web traffic, social media, and consumer reviews.
Focus on driving multiple diligences in parallel by taking the challenge out of sourcing. Access more to small and medium size deals, including pre-Series A, on a consistent basis that are aligned with your M&A strategy, core capabilities, and priorities.
Our machine learning algorithms combine data from diverse sources that would be difficult to gather or interpret on their own, and turn them into meaningful insights and proprietary metrics that are highly correlated with future sales growth.
How does Helio Work?
Helio stitches together practitioner data (e.g. revenue), partnership data (e.g. Nielsen retail-level sales, SEMrush, retailers), and public data (e.g. social distribution, 40+ marketplaces, e-comm platforms, search, etc) through our proprietary brand entity resolution method to create a useful, holistic, omni-channel picture of a brands’ performance over time versus its competitors.
- Discover entities (brands, products, etc)
- Remove irrelevant entries
- Classify & categorize
- Define unique entities
- Associate & aggregate appropriate data points (apply entity resolution)
Helio uses proprietary data science methods and >10 years of consumer goods brands data from online sales, offline sales and door growth, social media engagement, and customer reviews to determine the likelihood of a brand’s breakout success and allows for deeper assessment of data to drive conviction in the signal.
Understanding the Landscape
Helio’s category and attribute analysis assists in the discovery of new brands in your categories earlier, as well as understand what matters most to consumers.
Helio is powered by 800 TB of data
How to get started
Pick your module
Pick your categories
Access data on millions of brands across popular categories (e.g. Food, Non-Alcoholic Beverage, Alcoholic Beverage, Health and Beauty, Pet, Vitamins and Minerals)
Unlimited seats for your organization
Flexible tiers of access to meet your needs
Pick your add ons
Google Chrome extension
API access levels
You’re in good company
See Helio In Action
Explore all the categories that Helio has access to by clicking the link below or view some of the brands below.
Click here to access.