We’ve identified hundreds of successful brands. Using Helio—our technology platform—we increase the speed, quality and objectivity of decision making in the private company landscape through a unique application of data and machine learning.Learn how
Algorithmically identifying, classifying, and evaluating over two million early-stage consumer brands, Helio began as our own centralized, data-driven decision making asset. Now, our intelligence is your intelligence.Show me how
Funding the super growth of Super Coffee.Read more
How IQbar is capitalizing on category dynamics, and why brain health is the trend we should all be betting on.Read more
How Helio spots new better-for-you trends, and the simple joys of eating food free from the top 8 allergens.Read more
See what the world is saying about CircleUp, and the community of entrepreneurs we’re empowering.