How It Works

For Investors

Invest directly into innovative consumer and retail companies

Communicate directly with company CEOs and founders

Invest alongside experienced consumer and retail investors

Access to an experienced and licensed investor team

24/7 access to financials and diligence documents

For Entrepreneurs

Connect with experienced investors who can help your company thrive

Streamline fundraising — cut months off your process

The 'CircleUp Halo' - access to partners like General Mills, P&G, and SPINs

Leverage the CircleUp team to learn best practices

Use online tools to manage investor relations


CircleUp has helped 99 companies raise over $105 million

raised with CircleUp's help
“Everyone I interacted with at CircleUp was incredibly professional, insightful, and smart. I was utterly impressed by the caliber of people I dealt with.”
Dan Nguyen-Tan
Founding Executive
Rhythm Superfoods
raised with CircleUp's help
“I had heard incredible things about CircleUp in the consumer industry. It’s getting an amazing amount of buzz. But quite frankly this blew away my expectations. Closing the round in just over a week with world class consumer investors? I’ve already begun telling more consumer companies about my great experience.”
Scott Jensen
Leader of Natural & Specialty Food Companies
raised with CircleUp's help
“We found no more fitting platform than CircleUp, specifically versus the traditional 'venture capital' route where people are looking to invest in the next Tinder or the next Snapchat or Facebook.”
Noah Dentzel
Founder at NOMAD -
See the many companies we've helped & what they're up to now.
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