Blog Post by CircleUp
CircleUp3 min read
Behind the Raise: Meet Miyoko Schinner, Founder of Miyoko’s Kitchen
Company Name: Miyoko’s Kitchen
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CircleUp5 min read
How the Founders of Happy Tree Are Using Data to Grow Their Brand
You can’t start a maple water business without first tapping a tree and ...
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CircleUp13 min read
Brand Evolution: How to Be the One That Lasts
As times change, iconic brands seem to stand still. Coca-Cola’s signature ...
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CircleUp4 min read
Classic Supply Chain Issues Every Food and Beverage CPG Company Runs Into
An Icelandic man wants to recreate the hearty yoghurt of his childhood. A ...
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CircleUp5 min read
How the founders of Wild Friends won big with lead investment from Annie’s CEO
As sophomore athletes, Keeley Tillotson and Erika Welsh consumed peanut ...
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CircleUp10 min read
A Great Founding Team Is In a Constant State of Evolution
As you enter a fundraising round, you want to present a united front to ...
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CircleUp6 min read
Tio Gazpacho Successfully Raised on Circleup - Here’s How
Austin Allan founded his chilled soup brand Tio Gazpacho in 2013 after ...
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CircleUp7 min read
The Sales Funnel Approach to Finding Investors
A few weeks ago, we had entrepreneur and “Get Backed” author Evan Baehr ...
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CircleUp6 min read
15 Questions to Nail Before Your Institutional Investor Meeting
For entrepreneurs the chance to pitch to an investor is one of the most ...
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CircleUp7 min read
Innovation In Consumer And Retail: Where Investors Look For Innovation
How many of these ring a bell? SuperZoo, Cosmoprof, HBA, Natural Products ...
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CircleUp8 min read
How To Prove Yourself With Your Pitch Deck
A few weeks ago, we had entrepreneur and “Get Backed” author Evan Baehr ...
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CircleUp5 min read
How Nutpods Leveraged Influencer Marketing to Generate Press and Sales
Sampling is an age-old strategy to get your products in the hands of ...
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