Skip to content
Gradient-Sunset-II-1900x1080

CircleUp

Blog Post by CircleUp

CircleUp3 min read

Behind the Raise: Meet Miyoko Schinner, Founder of Miyoko’s Kitchen

Company Name: Miyoko’s Kitchen
Start Reading
CircleUp5 min read

How the Founders of Happy Tree Are Using Data to Grow Their Brand

You can’t start a maple water business without first tapping a tree and ...
Start Reading
CircleUp13 min read

Brand Evolution: How to Be the One That Lasts

As times change, iconic brands seem to stand still. Coca-Cola’s signature ...
Start Reading
CircleUp4 min read

Classic Supply Chain Issues Every Food and Beverage CPG Company Runs Into

An Icelandic man wants to recreate the hearty yoghurt of his childhood. A ...
Start Reading
CircleUp5 min read

How the founders of Wild Friends won big with lead investment from Annie’s CEO

As sophomore athletes, Keeley Tillotson and Erika Welsh consumed peanut ...
Start Reading
CircleUp10 min read

A Great Founding Team Is In a Constant State of Evolution

As you enter a fundraising round, you want to present a united front to ...
Start Reading
CircleUp6 min read

Tio Gazpacho Successfully Raised on Circleup - Here’s How

Austin Allan founded his chilled soup brand Tio Gazpacho in 2013 after ...
Start Reading
CircleUp7 min read

The Sales Funnel Approach to Finding Investors

A few weeks ago, we had entrepreneur and “Get Backed” author Evan Baehr ...
Start Reading
CircleUp6 min read

15 Questions to Nail Before Your Institutional Investor Meeting

For entrepreneurs the chance to pitch to an investor is one of the most ...
Start Reading
CircleUp7 min read

Innovation In Consumer And Retail: Where Investors Look For Innovation

How many of these ring a bell? SuperZoo, Cosmoprof, HBA, Natural Products ...
Start Reading
CircleUp8 min read

How To Prove Yourself With Your Pitch Deck

A few weeks ago, we had entrepreneur and “Get Backed” author Evan Baehr ...
Start Reading
CircleUp5 min read

How Nutpods Leveraged Influencer Marketing to Generate Press and Sales

Sampling is an age-old strategy to get your products in the hands of ...
Start Reading